Sunday, November 23, 2008

Cup Of Coffee Soothing Economic Struggles

by: Robert Costa, The Saginaw News:

Despite the economic tumble affecting the country, sales are rising like steam coming off a fresh cup of coffee.
''We are very affordable, and that's what people are looking for right now,'' said Kenneth R. Boomer, owner and operator of Hortons stores in Saginaw, Saginaw Township and Frankenmuth. Boomer said the store at 4870 State set a record during the week of Nov. 9-15, with sales climbing 11.5 percent from the same week in 2007.
''Who would think, with the economic climate we are in, that you are going to set records?'' Boomer said. ''We are in tough times, and we have a lot of affordable items. You can come in and get a coffee and baked good for two bucks.'' The store at 2039 N. Michigan is the busiest of around 30 stores in the mid-Michigan area that includes Flint and Bay City, Boomer said. The stores average 7,000 transactions a week, with 65 percent of customers using the drive-through. The average amount customers spend is $3.52 per visit.

''They (customers) recognize we are not getting greedy,'' he said. ''We've kept our prices on the low side. It builds customer loyalty.'' The chain, started in 1964 by 22-year-veteran NHL defenseman Miles Gilbert ''Tim'' Horton and former policeman Ron Joyce, now totals more than 3,000 stores in Canada, U.S., Ireland and the United Kingdom. Roberto Acosta is a staff writer for The Saginaw News. You may reach him at 776-9682 or

Wednesday, November 12, 2008

Coffee & Espresso For the Troops In Iraq

My son Jay is in Iraq serving at Al Assad Air Base and has told me the guys there are truely suffering for some espresso.

The coffee is terrible so I am beginning a drive to raise $3,000 for the purchase and delivery of a Rancilio Epoca E1 Automatic Espresso Machine with grinder and accessories for the squadron there at Al Assad.
Maybe you and the people you know can help:

Thanks a million,


It was good to talk to you today. I love you tons! Don't worry, I'm ok here in Iraq, I promise! Below is my address if you want to send anything care package wise and if you get your hands on an espresso machine. If you want to enclose some of your great coffee as well that would be great! Don't you have to have a grinder to grind the coffee for the machine? Keep in mind that we have NOTHING coffee wise here except for a Mr. Coffee drip pot. Look forward to talking with you again. Love you man!


1LT Jay T. Stellwagen
732 ECES Det 14
Unit #: 73330
APO AE 09333-3330

Thursday, November 6, 2008